Jonno Jacobs of Ronin skis aims for a more sustainable custom made product. He sets us straight regarding the concept of a more playful resort uphilling ski. Photo: Ronin skis
In this episode, we’ve got Barry Wicks as our host for part two in our series on developing a free-rider ski for resort uphilling. (Talk about niche). To close the quest out, he speaks with Jonno Jacobs the founder of Ronin skis based in Chamonix, France.
Find part 1 in the series here.
At Ronin, Jacobs builds made-to-order custom planks. As you’ll hear in the podcast, what Jacobs offers is more like a surfboard shaper, inspired as much by the art of design as the number-crunching part. Jacobs also lives in one of the hubs of the skimo scene, and although he prefers bigger and wider skis (most days), we picked his brain, asking why. As in,why don’t we see more playful skis for those skinning uphilling on-piste?
